Java Microservices for Scalable Applications

Microservices is a service-oriented architecture style, in which the applications are built as several minor services instead of being developed as the whole application. Rather than a monolithic application, there are various independent applications able to run on their own and create with the help of different programming languages or coding. A monolithic application is…

IDFA

Finding Your Way in the Post-IDFA Storm

Apple hit the reset button on app marketing with the rollout of iOS 14.5 and its new privacy update. Unfortunately, it commenced the devaluation of the iOS Users’ Identifier for Advertisers (IDFA), sending an $80 billion industry into a tizzy. While the ad tech industry struggled to make sense of it, Apple did delay the…

Conversion Rate Optimization – eCommerce

Conversion Rate Optimization – eCommerce Posted on 30.06.2021    / A 17 min. read What is Conversion Rate Optimization? Conversion rate optimization (CRO) is a logical testing process designed to enhance your website to be more user-friendly for the Target Audience. Its primary purpose is to encourage more visitors to complete a specific goal and,…

Why should you upgrade to magento 2

Why should you move to Magento 2

So your eCommerce store is running on Magento 1 and you are wondering if all the noise around migrating to Magento 2 has any substance? Well, the short answer to that is a vehement YES. Simply put, the risks of not moving to Magento 2 are far too high.  Of course, what you need to…