Unyscape offers comprehensive PPC Management Services that help you reach your targeted buyers in the most cost-effective manner. Whether you want to increase traffic to your website or improve the conversion rate, count on our tech-led PPC management services.
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Frequently Asked Questions
What is Performance Marketing?
Performance marketing is a comprehensive term that is used to denote online marketing and advertising programs where advertisers are required to pay only when a specific action occurs.
These actions can include:
- Generated lead
- Click
- Sale, and more.
Performance Marketing ensures that brands pay for tangible results, as opposed to a “ spray and pray” approach.
Some of the top performance marketing channels include:
- Native advertising
- Sponsored advertising
- Affiliate marketing
- Social media advertising
- Search engine marketing
The most commonly measured actions when it comes to performance marketing include:
- Cost Per Impression (CPM)
- Cost Per Click (CPC)
- Cost Per Sales (CPS)
- Cost Per Leads (CPL)
- Cost Per Acquisition (CPA)
Clearly with performance marketing your marketing efforts are ROI driven, while you also get to watch results in real time.
What engines and networks do you manage campaigns for?
From Google Adwords to Microsoft Bing Ads and from Facebook & Instagram to Snapchat, we build, optimize & manage campaigns for all leading search engines & social media networks.
Would my business benefit from Digital Marketing Services?
Every single business is going online today. Digital marketing will not only increase your brand’s reach & engagement but improve your conversion rate and customer loyalty too. The best part is you can target your audience in a way that’s not only cost effective but also result-driven. This helps bring efficiency to your business & decision making.
How Our Digital Advertising Agency is Different?
Apart from having a great team of digital marketing consultants, data analysts & creative designers. What sets us apart from the rest is our approach. From day #1, our focus is on maximizing your return on investment (ROI) & eliminating wasteful expenditure. We believe that to create a great marketing campaign you do not always need huge budgets. All our action plans & strategies are data-driven so that we run performance marketing that matters. We are a team, and we work with you as a team.
Should I hire you for Google Ads or Facebook Ads?
To answer this, one would need more context and information.Typically Google ads are useful if users are already actively searching for your product. On the other hand, Facebook ads work best to target buyers who aren’t currently in an active buying mode. We would need to understand your business requirements to make an appropriate suggestion.
Tools & Technologies
