Web Analytics:
Organic Performance Comparison
Let’s automate your website’s performance tracking.
It isn’t easy to track our web pages’ performance and progress over certain keywords in the growing digital landscape. So to overcome this problem, Unyscape brings you a comparison tool.
Apple-to-apple comparison of traffic
Shift Analysis
In-depth analysis of loss & gain
Based on several research inputs from domain experts, we finalize various plots in which we can represent data to achieve desired results.
Venn Diagram
Venn Diagrams show the number of dropped, common, and new queries. When we move from one timeframe to another, we often encounter different sets of keywords performing and see a huge gap between both sets of keywords.
Brand and Non-Branded
As per business experts, analyzing growth over various combinations such as top 3, top 5 keywords, etc., we can get good insights on growth over the analyzed time ranges.
In-depth Analysis Loss/Gain
There is a possibility of an internal shift in which traffic of dropped queries might be shifted over common keywords or a new shift in which traffic from dropped keywords might be shifted to a new set of keywords. Hence instead of analyzing dropped keyword traffic, we will analyze the URLs on which dropped keywords perform. If those URLs show an overall gain or stability in traffic, we can conclude that loss is not a loss but an internal shift.
Best and Worst affected Pages
The top 10 worst affected pages and the top 10 pages that gained the highest traffic. We will provide you with the pages' URL as well.
Venn Diagram
Venn Diagrams show the number of dropped, common, and new queries. When we move from one timeframe to another, we often encounter different sets of keywords performing and see a huge gap between both sets of keywords.
Brand and Non-Branded
As per business experts, analyzing growth over various combinations such as top 3, top 5 keywords, etc., we can get good insights on growth over the analyzed time ranges.
In-depth Analysis Loss/Gain
There is a possibility of an internal shift in which traffic of dropped queries might be shifted over common keywords or a new shift in which traffic from dropped keywords might be shifted to a new set of keywords. Hence instead of analyzing dropped keyword traffic, we will analyze the URLs on which dropped keywords perform. If those URLs show an overall gain or stability in traffic, we can conclude that loss is not a loss but an internal shift.
Best and Worst affected Pages
The top 10 worst affected pages and the top 10 pages that gained the highest traffic. We will provide you with the pages' URL as well.