DATA & INSIGHTS

We analyse data from a wide variety of sources: web analytics, app analytics, social analytics, search engines and clients’ own back end data from custom or standard tools. We use data to help you make smarter decisions in campaign management, product innovation & risk mitigation.

1+

Billion Data

Points Captured

11+

Web Analytics
projects underway

8+

Google Analytics

Certified Pros

VALUE ADDITION

We apply a lot of advanced algorithms to deliver statistically significant test results in the shortest amount of time. As a result, we have one of the most powerful optimization tools in the market. And our team is constantly working to present the data and insights that help marketers in making real-time decisions. We constantly keep our clients informed about our latest findings and how it could help their business.

Consumer Insights

Consumer
Insights

Consumer Insights

By analyzing Consumer behaviour, Unyscape helps its clients to understand their audiences better with based on demographic, psychographic, behaviour and funnels

Marketing
Effectiveness
& Efficiency

Marketing Effectiveness & Efficiency

By using our algorithms, Unyscape helps marketers improve advertisement performance, optimize spends and ROI

Improved
Consumer
Experience

Improved Consumer Experience

By analyzing digital data, Unyscape helps marketers both identify the consumer segments and also effectively target them with relevant message, tailor-made products and when they need it

Competition-Monitoring

Competition
Monitoring

Competition Monitoring

By frequent digital data collection and analysis, we keep an effective check on competition and help our clients to keep themselves ahead

Social Media
Analytics

Social Media Analytics

By analyzing the structured data of the clients on social media, and search results we monitor their online reputation effectively

Increased Revenue
& Market Share

Increased Revenue & Market Share

By frequent product innovations through AB tests & funnel analysis and driving sales by effective targeting of different consumer segments we help improve revenue and market share

OUR APPROACH

Generation
01
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Data Generation

Implement tools to capture all the identified data points important to help understand the business & consumers

Data Collection

Collect the real-time digital data from multiple sources for faster access

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02
Collection
Audit
03
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Data Audit

Perform audits to check the sanctity & accuracy of the data being generated

Data Analysis

Understand the performance of digital assets, consumer behavior, funnels, user engagement etc

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04
Analytics
Visualization
05
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Data Visualization

KPIs and Dashboards to monitor the performance and get actionable recommendations

Testing & Personalization

Design experiments to test the hypothesis before actual implementation

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06
Testing

LET’S TALK

Satish Sharma
Lead Search Consultant
+91 98 104 11046